Originally from the depths of Cornwall, I’m a junior creative and art director in the world of advertising with my creative partner Ana Patterson, and freelance graphic designer after on the side.
Within my freelance role I work with brands to help solve complex problems and unlock creative potential by providing a bridge between the client challenge and the creative solution. I use my cross-functional skills and experience in strategy and design to identify opportunities for brands to grow, develop and ultimately to reach their goals by using creativity and clear logic to inspire bigger, bolder, braver ideas.
I use competitor analysis, trend research and client data to generate insights and opportunities to help make brands distinctive and strengthen their category positioning and their relevance within culture. However, my passion lies in creating meaningful brands by uniting creativity with strategic thinking to create a bridge to unify cultures, perspectives and voices.
Offering: Branding consultation, competitor analysis, brand guidelines, brand asset creation and creative concept creation.
Qualifications
MA Advertising & Design (Distinction)
University of Leeds
BA (Hons) Graphic Design (First Class)
Norwich University of the Arts
Arts University Bournemouth
Experience
VCCP London - Junior Creative
November 2024 - Present
VCCP London - Creative Placement
June 2024 - November 2024
BBH London (Bartle Bogle Hegarty) - Barn Creative
November 2023 - June 2024
January 2023 - November 2023
GREY London - Insight Day Selectee
January 2023
NB Studio - Designer
March 2022 - January 2023
Jones Knowles Ritchie - Internship
July 2015
ICE Creative - Internship
December 2017
Design Awards
D&AD New Blood Yellow Pencil
World Brand Design Society Silver Award x3
World Brand Design Society Bronze Award
Creative Conscience Silver Award
Creative Conscience Bronze Award